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Author: George Mastorakis


  • Klarna’s Growth Playbook 🦄

    Klarna’s Growth Playbook 🦄

    April 12, 2024
    Growth Playbooks

    Hold onto your wallets, everyone!  We’re diving into the wild growth story of Klarna, the Swedish fintech that’s been disrupting online payments and credit. With a $6.7B valuation and 150M active users, Klarna has become the undisputed king of Buy Now, Pay Later (BNPL). But how did they do it? Get ready to learn how…

  • Miro’s Growth Playbook 🦄: From humble sticky notes to $17B Unicorn! 💸

    Miro’s Growth Playbook 🦄: From humble sticky notes to $17B Unicorn! 💸

    April 6, 2024
    Growth Playbooks

    Hey there, growth enthusiasts! 👋 Get ready to have your socks knocked off by Miro, the virtual whiteboard that’s taking the business world by storm! 🌪️👔 With a mind-boggling $17.5B valuation and users in over 140 countries, Miro is like the Swiss Army knife 🔪 of remote collaboration But here’s the kicker: Miro wasn’t always the…

  • Grammarly’s Growth Playbook 🦄: From Startup to $13B Unicorn! 💸

    Grammarly’s Growth Playbook 🦄: From Startup to $13B Unicorn! 💸

    March 30, 2024
    Growth Playbooks

    Hey there, growth enthusiasts! 👋 Get ready to have your mind blown! 🤯  Grammarly, the writing assistant that’s got everyone talking, has skyrocketed from a humble startup to a $13 billion grammar juggernaut. 💸📈 With a jaw-dropping: 30 million daily active users  69% year-over-year growth 📈 6.9 million daily users in just 8 years 🚀 Grammarly…

  • Canva’s Growth Playbook 🦄: From Simple Design Tool to $40B Creative Giant 💸

    Canva’s Growth Playbook 🦄: From Simple Design Tool to $40B Creative Giant 💸

    March 23, 2024
    Growth Playbooks

    Hold onto your hats, growth enthusiasts! 🎩  We’re about to take a wild ride through Canva’s extraordinary journey from a humble idea to a $40B design powerhouse. 💡💰 With a mind-blowing 60M monthly users and a stunning 130% YoY growth, Canva is redefining the game for marketers. 🌍📊 But what’s the secret behind their success? 🤫 Buckle up…

  • Stripe’s Growth Playbook 🦄: From 7 Lines of Code to a $95B Behemoth 💸

    Stripe’s Growth Playbook 🦄: From 7 Lines of Code to a $95B Behemoth 💸

    March 16, 2024
    Growth Playbooks

    Hey there, growth enthusiasts! 👋 Buckle up for a mind-blowing journey through Stripe’s astronomical growth! 🎢  This payments trailblazer has captured millions of users in over 195 countries [1], processed a colossal $1 trillion in 2023 alone (around 1% of global GDP 🤯)[2], and achieved a staggering 25% growth rate in 2023 [2].  With a…

  • Slack’s Growth Playbook: From Internal Tool to $27B Behemoth

    Slack’s Growth Playbook: From Internal Tool to $27B Behemoth

    March 9, 2024
    Growth Playbooks

    Hey there, growth enthusiasts! 👋 Get ready to slack off with us (pun intended) as we unravel the incredible journey of Slack, the workplace communication tool that’s taken the world by storm! 🌍🚀 From a humble internal tool to a $27 billion behemoth [1], Slack’s growth has been nothing short of astronomical.  The platform’s user base surged…

  • Airtable’s Growth Playbook: From Side Hustle Dreams to $11 Billion Decacorn

    Airtable’s Growth Playbook: From Side Hustle Dreams to $11 Billion Decacorn

    March 2, 2024
    Uncategorized

    Friends!  Get comfy as we unpack how Airtable levelled-up 🏆 from a little-known spreadsheet underdog 🐶 to cloud software decacorn now valued at over $11 billion. 🤑 📈 Their journey from scrappy bootstrap 🥾 to decacorn status 🦄 is packed with battle-tested growth strategies for the taking! 💰  Let’s get into it! 👇 The Idea: Spreadsheets-Meet-Databases…

  • Revolut’s Growth Playbook 🦄

    Revolut’s Growth Playbook 🦄

    February 24, 2024
    Growth Playbooks

    Hey there, growth enthusiasts! 👋 Today we’ll talk about how the banking disruptor Revolut pulled off hockey stick growth  to reach a $33B valuation! Hang tight cause this fintech unicorn’s sauce is juicy…  The Idea 💡 So picture this: It’s 2015 and founder Storonsky just wants to travel without getting slammed by crap currency exchange…

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